Turn Glass Windows into a Marketing Machine

Advertising on front store windows is nothing new.  It’s been happening for almost as long as there have been glass windows.  For over a century, business owners have been hiring artists to paint messages on their front glass.  For the past few decades, the medium is no longer paint, it’s vinyl.  Fast forward a little more to the digital revolution and we get vibrant color prints on easy-to-apply vinyl.

The medium may continue to change, but one thing that has not changed and that is putting advertising messages on windows.  Even with all the social media and new ways of digital marketing, advertising on windows continues to remain a constant.  Think about it, we see it all the time with the chain-stores or franchise locations, a captivating image portraying their product, or even better, a message portraying their product being enjoyed.  So, why don’t more business do this?  It’s mostly because it is believed that these stunning window graphics are really, really expensive.  And ten-plus years ago, that assumption was correct.  Those kinds of window graphics were expensive and cost prohibitive for most.  But advancements in adhesives, substrate diversity and the amazing ability of our modern digital printing machines not only turns the tables, but turns the whole thing on it’s head.

EZ STIK Window SmoothEZ STIK Window Smooth is printed digital direct in full color providing vibrant images making your window messages “pop” and stand out. From small decal size to medium poster size to large full window size, graphics can be square cut or die cut into almost any shape adding character to your unique window presentation. The graphics are laminated for scratch and UV protection adding life and longevity to the luster sheen. With it’s unique low-tack adhesive, it is repositionable making these graphics easy-to-apply which means these can be direct shipped and installed by the staff of each location.

  • Designed for window graphics such as storefronts or POP retail applications
  • Easy to apply
  • Repositionable
  • Low-tack removable adhesive
  • Clean, residue free removal
  • Money-saving alternative to antiquated “static clings”
  • Square cut or shape cut
  • Laminated for protection

EZ STIK Window Smooth is a revolutionary product that transforms your windows into a stunning marketing message. You are only limited by your imagination. Take advantage of this tool and start turning windows into marketing machines.

Specialty Graphics — A Real Game Changer

We have published our latest catalog featuring a number of new products including our expanded line of EZ STIK™ large format vinyl graphics. These are definitely game changers. Let me tell you why.

The first “large” digital printing presses didn’t appear till the mid 1990’s. At that time, a “large” print was just 36 inches wide and limited to a few types of paper & vinyl. By the year 2000, the largest print size was 16 feet wide. Although digital printing machines were rapidly changing and the different sizes and types of machines were segmented into wide format, large format or grand format, the materials to print upon were lagging behind.

Although different types of vinyl graphic materials were rapidly being introduced to the market, many of them didn’t perform as well as advertised and the difficulty in installation required experienced vinyl installers. As technology continued to evolve and the materials caught up with the machines, this soon changed.

Today there are hundred’s of types of graphic materials from vinyls, fabrics, polypropylene films, recyclables and biodegradable just to name a few yet, many of them still require expert installers.

However there are some cutting edge materials available that are just too cool. They produce stunning images, are easy to install and are really cost effective. Promotional graphics that 5 years ago cost you $6,000 will today cost you $500 and the quality is better.

Over the years, we have zeroed in on the best of those cutting edge materials from Germany, Brazil, Korea and China which is what has built our EZ STIK™ line of vinyl graphics. These new products can now be part of any promotional campaign. We have the right vinyl product for every surface.

As you consult with customers on their next promotional campaign or discuss different promotional ideas, remember you bring another advantage to the game. You can now offer another unique solution to promoting a product, brand, service or event – large format vinyl graphics.

Right now you are ahead of the curve. Not many people know about these types of graphics and not many people offer these types of graphics. That’s called a “business advantage”, a game changer – if you will – that puts you in front of your competition.

The only question is what will you do with this advantage?